Today’s green-minded consumers are likelier to support businesses that demonstrate a commitment to eco-friendly practices. Check out this guide to find out how you can use sustainable packaging to appeal to environmentally-conscious customers in 2020.
These days, many top brands (e.g. Apple and Coca Cola) are placing environmentally-friendly practices right at the heart of their business policies. As Paul Harding put it well when he said that “A sustainable business is resource-efficient, respect the environment and is a good neighbor.”
As part of their efforts to go green, many companies have chosen to make their product packaging more sustainable. Packaging design choices can have a significant impact on the environment. By using sustainable materials and production methods, companies can do their bit for the environment while enhancing their green credentials. There is also a commercial advantage, as many customers today will choose a green option over a competitor.
If you are interested in the topic of sustainable packaging, then you should certainly read through the infographic below from Bracken Foam Fabricators. This insightful guide looks at trends in packaging sustainability and lays out some positive examples of sustainable packaging. It also features a number of recommendations as to how manufacturers can make their packaging as eco-friendly as possible.